Tapping into the upcycling trend: a new platform launched by the Ministry of Ecology and Natural Resources, EU and UNDP to mark World Environment Day 2020 in Azerbaijan

The platform spreads the message: ‘Change Begins at Home!’

BAKU, 5 June 2020 –  A new platform has been launched to encourage more people in Azerbaijan to ‘upcycle’ products they would normally throw away. Users of the platform – called Ozun Yarat, meaning ‘do-it-yourself’, or DIY – can find and share creative ideas for repurposing and reusing items. The best three ideas will be eligible for prizes worth 3,000, 2,000 and 1,000 AZN.

The platform is launched as part of the #EUforClimate regional initiative, funded by the European Union (EU) and implemented by the United Nations Development Programme (UNDP) which aims to help accelerate climate action in all six countries of the Eastern Partnership region.

‘Ozun Yarat’, developed and funded by UNDP and the EU in partnership with the Ministry of Ecology and Natural Resources, is designed to help spread the popularity of DIY as an effective way of reducing waste and other damaging environmental impacts of our ‘throw-away’ consumerist culture.

Upcycling is increasingly popular throughout the world and the Ozun Yarat platform is set to boost this trend in Azerbaijan, inspiring a flood of innovative solutions for making the best use of old products and household waste.

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